Human-to-human business

Hellon helps organisations to create better services, by putting the human relationship at the heart of everything they do. We are dedicated pioneers of Service Design.

“A healthy alternative to fast food… that doesn’t require new investment and is easy to implement”

Jury comment for awarding Hellon a Silver Vuoden Huiput 2015 award
Food & Beverages

Re-inventing soup

“I am very proud that the CinemaLab wasn’t just another brief project. The results have been tangible and visible”

Pia Rautio, HR Director, Finnkino

Creating great experiences for Finland’s largest cinema group

“Customers don’t say what they think, they don’t think what they feel and they don’t do what they say”

David Ogilvy

Making Tesco’s loyalty scheme easier to find and use

Global SDN service design award for ‘Results Driven Design’


Creating a new offer of holistic wellbeing for a pharmacy

“Helsinki Airport; you clever, clever airport”

Small Luxury Hotels of the World

Helping passengers enjoy changing planes at Helsinki Airport

Customer satisfaction up 37%, employee satisfaction up 68%

Financial Services

Inspired a UK bank to think differently about new challenges

The Diamond training game has received excellent feedback... Intriguing, up-to-date and inspiring experience

Pia Kuusisto, Head of Talent Management and HR Business Partners, Stockmann Oy

Gamified training to put a department store’s new sales and service model into practice with staff

“The power of customer insights for product development is unbelievable.”

Michael O’Grady, Head of Strategy, Change and Governance
Financial Services

Service Design transformed Bank of Ireland from customer-focused to customer-centric

What we offer

Hellon’s human-centred approach helps you build holistic customer journeys, from end to end and across multiple channels.

Our clients trust us to deliver the insight, strategy and solutions that create award-winning, breakthrough experiences for their people and customers.

Create powerful service strategies to grow your competitive edge

With a human-centric design process, we help you ideate, design and implement innovative services based on true customer insight.

Boost performance through engaging experiences

Work with us using agile methods to improve profitability, whether your focus is on internal efficiencies, adding value, or improving sales.

Empower customer-centric change across your organisation’s culture

By co-creating with you and promoting customer-centricity, we help you combine enhanced customer experience with sustainable growth.

Hellon has operated in over 20 countries globally.


Our people

We are a diverse group of experts, united by a common love of design and a passion to make things better. Our mission is to help you become the best you can be.

Hellon’s design team offers deep experience and expertise across multiple disciplines. We also bring a strong academic background to your projects, as we contribute continually to debates and developments in the world of design.

Our business team is dedicated to making sure you get a solution that’s properly tailored to your needs, and then working with the design team and you to ensure its delivered on time and within budget.

Helsinki office

Jaakko Wäänänen


Minna Einiö

Commercial Director

Laura Franck

Client Services Director

Pursimiehenkatu 26 C, 00150 Helsinki, Finland

London office

Timo Pätiälä

Managing Director

1 Knightsbridge Green, London 1SWX 7NW, UK

Billing Address

For Helsinki Oy work the electronic invoicing address is: 003721357252
EDI code: 00372135725
Operator: OpusCapita Group Oy
Operator code: 003710948874

Our Policies

Privacy Policy »